International Co-op Program

The Ascend Co-op Marketing Program is designed to assist authorized international resellers and distributors increase product sales, promote awareness and preference worldwide for Ascend products, and increase end user knowledge of Ascend products through aggressive co-marketing campaigns.

Advertising, direct mail, trade shows, seminars and electronic media development (i.e. web site and CD-ROM) are some of the promotional methods eligible for Co-op fund credit. If you have other marketing ideas, discuss them with your local Ascend office.

Here are some new features to the Co-op marketing program for 1998:

• Combined Pre-Approval and Final Claim form
• Web access for each reseller's Co-op fund claim activity
• More products to purchase using Co-op funds: GRF 400 & 1600, MAX TNT, Ascend product training CDs
• Faster claim turnaround time: CoAMS, a third party administrator, will process pre-approvals and final claims within 48 hours (provided all supporting documentation is submitted at the same time)
• In January 1998, Core Switching resellers will be eligible to receive Co-op funds. Contact your local Ascend office to get on the Co-op Fund list.